Enhancing Oddle's F&B Network: Incrementum's Strategic Impact in Hong Kong
Discover how Incrementum boosted Oddle’s reach in Hong Kong’s F&B sector, forming key partnerships that drove their expansion and success.
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Market Growth: Drove 15% of new merchants' GMV in 2022 through strategic partnerships.
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Notable Partnerships: Brought in top names like Meraki Group, Kabo Burger, and Chino, boosting Oddle's presence.
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Sales Strategy Success: Increased both the number of merchants and the speed of sales.
Oddle offers a complete F&B O2O solution that enables restaurants to build their own store online with instant connectivity to local logistics partners and is a one-stop food discovery platform with over 1,500+ selections for delivery, pick up, and reservations.
Highlights
Challenge
Oddle needed to grow fast in Hong Kong's crowded F&B market. They wanted to stand out and get more restaurants to join their platform but weren't sure how to do it quickly and effectively.
Solution
Incrementum created a custom sales plan from scratch. We targeted top-tier restaurants and food makers, used a smart mix of marketing channels, and showed Oddle how to sell better and faster.
Outcome
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Better Sales Strategies: We worked closely with Oddle’s team, using feedback from our research and sales data to improve their sales tactics. This helped them adjust quickly to market needs and keep their sales strategies effective.
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Big Impact on Revenue: With just 40 hours of work each month, we helped Oddle make up 15% of their new merchants' total sales in 2022. This shows the big impact our team had on their success.
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More Customers and Higher Sales: Our work led to faster sales and more restaurant partners for Oddle. We brought in big names like Meraki Group, Kabo Burger, Chino, and Carbs, boosting not just their sales but also their reputation in the long run.
Client Testimonial
“Working with Incrementum has been a game-changer for our business. Their expertise, ongoing support, and guidance are greatly appreciated. We couldn't have achieved the level of success we have without the help of Incrementum.”
- Calvin Wu, General Manager of Oddle
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