Empowered by Expertise, Driven by Results.
At Incrementum, we're dedicated to guiding startups through their most critical growth phases. With a team that brings together over 40 years of combined experience, we specialize in crafting tailor-made sales and marketing strategies that resonate with the unique challenges and opportunities faced by early to mid-stage startups. Our approach is deeply rooted in understanding the ambitious goals of our clients, navigating them through the complexities of today's market with precision and agility.
By integrating services like lead generation, CRM management, content creation, and digital advertising, we ensure a seamless, impactful expansion across both traditional and digital realms.
Let us partner with you to transform your startup's potential into enduring success.
WHAT WE DO
Our services
Partners of Leading Innovators for Over 3 Years
Shaping the Future of Startups in APAC
CLIENT TESTIMONIALS
Trusted by Startups for Proven Results
We are grateful for the expertise and support provided by Incrementum, which has helped us establish valuable partnerships with schools, and attract a larger number of students and parents. Their assistance has been crucial in our efforts to provide high-quality STEAM educational experiences.
Sarah Tong
Cofounder
Why Choose Us?
A Multi-Channel Approach to Sales and Marketing
We don't stop at email. We identify where your decision-makers gather and help you connect on those channels. Whether it's email, phone, LinkedIn for B2B, or Google, Little Red Book, Meta for B2C, we ensure you always have the highest possible chance to connect with your potential customers.
Advantages of a Multi-Channel Approach:
-
Enhanced Audience Reach & Targeting: Connect with a broader audience across platforms tailored to their preferences.
-
Increased Sales & Revenue: Maximize opportunities for conversion and customer acquisition.
-
Lower CPA Costs: Optimize advertising spend across channels for more cost-effective customer acquisition.
-
Reduced Marketing Costs: Streamline your marketing efforts for better ROI with integrated strategies.
-
Improved Audience Engagement: Foster meaningful interactions that resonate with your audience.
-
Enhanced Data Collection & Insights: Gain valuable insights from cross-channel analytics for smarter strategy adjustments.
-
Boosted Customer Trust & Loyalty: Build lasting relationships through consistent and personalized engagement across channels.
Let's Discuss
Your Next Project
Get a free 30 minute consultation with a startup strategist
Quarry Bay, Hong Kong
+852 9488 7832
YOUR QUESTIONS ANSWERED
Common questions we get
-
What is the difference between lead generation and appointment setting?Lead generation is the process of identifying potential customers for your business's products or services. It involves attracting leads through various marketing strategies and capturing their information. Appointment setting, on the other hand, is a focused activity that comes after lead generation. It involves reaching out to these potential leads, qualifying them further, and scheduling a specific time for a sales presentation or discussion. While lead generation fills the pipeline with potential leads, appointment setting aims to convert these leads into actual sales opportunities by securing a commitment for a more detailed conversation.
-
What strategies do you employ for successful market penetration?For successful market penetration, a multi-faceted approach is employed, focusing on understanding the target market's needs, competitive landscape, and potential barriers to entry. Strategies include developing unique value propositions to differentiate from competitors, leveraging data analytics for targeted marketing efforts, and employing a mix of digital and traditional marketing to maximize reach. Tailoring products or services to meet the specific needs of the market, aggressive pricing strategies, and forming strategic partnerships can also play pivotal roles in effectively penetrating new markets.
-
What's the typical ROI for your strategic lead generation services?The typical ROI for strategic lead generation services can vary based on several factors, including the industry, the effectiveness of the sales funnel, and the alignment of the lead generation strategy with business goals. However, our approach focuses on optimizing every stage of the lead generation process to ensure maximum conversion rates and cost efficiency, which significantly enhances ROI. Clients often see a marked improvement in lead quality and a decrease in acquisition costs, leading to a substantial return on investment over time.
-
How do you tailor your lead generation strategies for different industries?Tailoring lead generation strategies for different industries begins with a deep understanding of the industry's unique landscape, challenges, buyer personas, and sales cycles. For B2B industries, this might involve a focus on LinkedIn outreach and content marketing for thought leadership, whereas B2C sectors could benefit more from targeted social media campaigns and influencer partnerships. Continuous data analysis and feedback loops ensure strategies are refined and adapted to meet evolving industry trends and customer behaviors, ensuring the most effective approach is always in use.
-
What's the process for setting up CRM integration with my existing systems?Setting up CRM integration with existing systems involves a detailed assessment of your current technology stack, data structures, and workflows. The goal is to ensure seamless data flow and functionality between the CRM and other business-critical applications. This process typically starts with a consultation to understand your specific needs, followed by mapping out integration points, developing custom solutions if necessary, and conducting thorough testing to ensure compatibility and efficiency. Post-integration, training sessions are provided to ensure your team can leverage the full capabilities of the integrated system for enhanced productivity and insights.